Awards & Recognitions:
2026 Drum Awards Winner (Tubi Social Media)
2026 Shorty Awards Finalist (Tubi Social Campaign)
2025 Webby Awards Honoree (Prime Video Reactive Campaign)
2025 Clio Silver Award Winner (Copywriting, Saltburn)
I’ve channeled my love and deep knowledge of film/TV and culture into work in the digital world that has been very impactful. From building decks to support film/series launches or shaping content that resonates across platforms, I bring a blend of strategy and storytelling to every project I touch and every team I am apart of.
Reeling Film Festival 44
After 3 to 4 years without a consistent marketing and social strategy, Reeling Film Festival needed a year-round presence, not just hype during festival season.
I completely overhauled their channels, swapping out generic animations for modern, in-house curated film visuals and playful, but clean announcement templates.
By jumping into daily community management, locking down a clear brand voice, scheduling strategically, and focusing on real, intentional and consistent interaction, audience engagement jumped by over 415% in the very first month. Reeling now has branded tools, a brand kit, a guided deck and more to maintain year round.
The 44th festival was the most successful festival in the past 6 years, nearly tripling the profits, increasing their social media presence, and growing their visibility to Chicago’s queer community across multiple generations.
GALECA Rebrand
After almost 10 years without a real update, the LGBTQ+ film critics group was more than ready for a refresh. They wanted a site that felt modern, accessible, informative, and easy to update consistently on the back end.
I redesigned it with a playful but polished color palette, updated typography, and a cleaner layout, including dedicated pages for the different collectives within the organization. The new site feels current, easy to navigate, and built to grow with them.
Website before Rebrand
Website after Rebrand
Featured Assets & Copy Wins
My biggest social asset wins for various clients while in-house at Saylor Agency.
